Jen West Design

About me

Ever since decorating walls with mom’s lipstick as a toddler, I’ve been creating in one form or another.

I’m a seasoned creative leader and art director with a passion for aligning innovation and design excellence with company objectives. I am a high-level, big picture thinker... a visual storyteller, who’s hands-on when I need to be.

I am a collaborator and strategist, who thrives on building, growing and elevating brands to inspire customers and drive revenue growth. I am a team builder and mentor, providing guidance where needed, allowing space to grow talent and build confidence. I am innovation-driven while remaining results-driven. I am an effective communicator and collaborator who's fun to work with.

Over the years, I’ve had the privilege to work for big brands including: Shutterfly, Old Navy, Leapfrog, and American Express, along with a lot of small businesses, musicians and non-profits. My expertise spans both digital and print channels, including websites, integrated marketing campaigns, branding + identity, product packaging, in-store marketing and print collateral. Above all, I'm inspired and passionate about what I do.

I am always looking for new challenges and opportunities.
Feel free to drop me a line.

 

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I’m an experienced creative leader with a passion for aligning design excellence with strategic objectives. I’m a collaborator, strategist, and visual storyteller, who thrives on creating impactful brand experiences to delight customers and drive revenue.

I’ve held key creative leadership roles at big brands like Pottery Barn, Shutterfly, Old Navy, Leapfrog, and Men’s Wearhouse among others, and my expertise spans multiple channels including digital e-commerce, 360 marketing, social media, video, photography, packaging, retail environments, and print collateral.

I thrive on building and mentoring talented creative teams, driving memorable brand stories, implementing strong processes, maintaining continuity across channels, pitching ideas, and creating consensus across a wide range of cross-functional partners.

I’m a big picture thinker, but can be hands-on when needed. I’m an effective communicator who believes hard work can also be fun.

New challenges and opportunities excite me, so feel free to reach out. I'd love to hear from you!