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Old Navy Apparel Packaging

Art direction and/or design, copy collaboration, design management, and exploration of unique materials and print processes for a wide variety of apparel packaging and interior garment labels.

OLD NAVY | Girl's Denim Packaging

OLD NAVY | Girl's Denim Packaging

Color-coded apparel packaging including matchbooks, size-strips and labels for the girl's denim shop.

OLD NAVY | Women's Denim Packaging

OLD NAVY | Women's Denim Packaging

Color-coded matchbooks created for the women’s denim shop to highlight fit-camps named after distinct personalities.

OLD NAVY | Boy's Denim Packaging

OLD NAVY | Boy's Denim Packaging

Color-coded matchbooks and labels created for the boys denim shop.

OLD NAVY | Special Edition Denim

OLD NAVY | Special Edition Denim

Identity, packaging and in-store signage created for a line of denim with vintage details for men and women. Graphic system was inspired by iconic 60’s album covers.

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OLD NAVY | Premium Denim Hangatgs

OLD NAVY | Premium Denim Hangatgs

Hangtags created for a line of premium denim for men. Graphic system designed to convey a sense of quality and authenticity.

OLD NAVY | Sports Apparel Packaging

OLD NAVY | Sports Apparel Packaging

Hangtags, labels and heatstamps created for a line of women’s active apparel geared for running, walking and yoga.

OLD NAVY | Standard Denim Packaging

OLD NAVY | Standard Denim Packaging

Urban-themed apparel packaging including matchbooks, labels and size strips designed for standard men's and boy's jeans.